The EV Project News
Photo Rendering

PROJECT UPDATE

The EV Project continues to move swiftly toward its goal of placing chargers in the test-market cities by beginning in Q4 of this year—just before the first Nissan LEAF vehicles roll off the production line.

Most of you are currently involved in the stakeholder advisory groups in your areas. Those groups have nearly completed their work on the Deployment Guidelines 2.0. Area cooperation has been very good, and significant progress has been made on these foundational topics.

As you know, consumers interested in owning a LEAF and potentially participating in The EV Project have been making themselves heard. Later in April, the coordinated registration process will begin, as well as the process for qualifying participants in The EV Project.

Meantime, we are very pleased to announce that Underwriters Laboratories (UL), has been named the exclusive Nationally Recognized Testing Laboratory for The EV Project. UL, a global leader in safety testing and certification, will test and certify ECOtality/eTec’s vehicle charging stations that will be used in The EV Project. ECOtality’s President and CEO Jonathan Read said, “Our goal is to facilitate simple, smart and effective transition to electrically-powered vehicles in the United States and around the world. I am very pleased to have UL join us in reaching that goal.”
Click here to read the news release

The EV Project Quick-Reference Summary

The EV Project continues to generate positive coverage worldwide (for a summary of recent articles, click here). Even with this considerable attention, all of our project partners are still receiving plenty of questions about the mission of The EV Project, what it is intended to do and what we expect to learn.

With that in mind, we’ve assembled this reference digest of key information to assist you, as project partners, to interact and educate your customers and stakeholders as we move forward together on The EV Project.

Background

  • On August 5, 2009, the U.S. Department of Energy announced the award of a grant of $99.8 million to implement the largest-ever rollout of electric vehicle infrastructure.
  • The EV Project officially was launched when contracts were signed on October 1, 2009 and will last approximately 36 months.
  • The lead grantee and project manager is the Electric Transportation Engineering Corporation (eTec), a subsidiary of ECOtality, Inc. (OTCBB.ETLE). eTec/ECOtality are joined by more than forty Project partners.
  • Partners will match the USDOE grant for a total project amount of nearly $200 million.

Mission of The EV Project

  • The stated goal of the Project is to “develop, implement and study techniques for optimizing the effectiveness of infrastructure supporting widespread EV deployment.”1 We will spend the next two years learning how drivers actually use vehicles and the charge infrastructure; study the effect on the electrical grid; develop sustainable business models for EV infrastructure; and more.
  • The Project also allows for ‘course corrections.’ As we learn lessons and acquire new information, we can apply and test that data immediately. It will take trial and error to determine the best way to establish rich infrastructure, and the framework of this Project anticipates that.
  • Identify sustainable business models that will allow EV infrastructure to thrive.

How it works

  • In the fourth quarter of this year, Nissan will begin production of its zero-emissions vehicle, the LEAF.
  • Prior to the time the LEAF takes to the road, The EV Project will begin installation of residential and publicly-available EVSE (electric vehicle supply equipment or ‘chargers’).
  • A total of 4,700 LEAF vehicles will be involved in the Project. They will rollout in five states: Washington (Seattle), Oregon (Portland, Corvallis, Salem and Eugene), California (San Diego), Arizona (Phoenix and Tucson) and Tennessee (Nashville, Knoxville and Chattanooga).
  • Those consumers who are interested in owning a LEAF and participating in the Project (we refer to them as “hand-raisers”) have – and will continue – to register that interest via The EV Project and Nissan LEAF websites.
  • Those consumers must qualify to participate in the EV Project. The number of monthly miles driven, location of the residence, and commuting distance are among the many participation criteria.
  • For those who qualify to participate, the grant will cover the cost of the home-base charging station, as well as most if not all of the costs of installation. (Those who do not qualify will still retain their registration with Nissan for purchase or lease of the LEAF vehicle.)
  • Once the cars are in operation, and with the permission of the owner, Idaho National Laboratory will begin collecting data about how the vehicles are used. That data will be reported to DOE and published periodically to project partners.
  • As the project progresses, we expect to install Level 2 (220 volt) and DC fast-chargers at a variety of publicly-accessible locations in each of the target markets.
  • Regional stakeholder groups have been created in each of the five states involved in The EV Project. Those groups are in the process of creating Deployment Guidelines for placement of publicly-accessible chargers. Area managers are working within each jurisdiction to streamline the process for permitting and certifying residential and public installation.

The Numbers

The EV Project involves:
  • Five states
  • 10,950 Level 2 (220V) Chargers
  • 260 DC fast-chargers
  • 4,700 Nissan LEAF cars
  • $99.8 million USDOE grant
  • $200 million total project value
  • The Nissan LEAF has a range of approximately 100 miles when fully charged. The average U.S. driver travels a total of 29 miles a day, well under that 100 mile range.
  • Over the course of a year, the cars involved in The EV Project will reduce gasoline consumption by approximately two million gallons.

For answers to more questions, please be in touch with the Area Manager for your state. Contact information is provided later in this newsletter. You can also find it at www.theevproject.com. To sign up for a Nissan LEAF, please click here.

Footnote: 1Statement of Project Objectives, DE-EE0002194

NEW AREA MANAGER

Stephanie Cox Stephanie Cox
Stakeholder Services Area Manager - Tennessee
Nashville, TN
(615) 585-4062
scox@etecevs.com

Stephanie Cox joins us as the new Area Manager for Tennessee, with responsibility for implementation of The EV Project plans in Knoxville, Nashville and Chattanooga. Cox has had a long and distinguished career as an executive working in business development, project management, customer relationship management, and sales, handling major national and international clients.

REGIONAL UPDATES

WASHINGTON

Rich Feldman
PNW Regional Manager
206 659-7072
rfeldman@etecevs.com

In Washington, we have just released the EV Charging Infrastructure Deployment Guidelines for the Central Puget Sound version 2.0. We are delighted to welcome Cinthia Smith, who joins us as Regional Office Administrator. eTec’s Rich Feldman will share insights on The EV Project at GoGreen ’10, a one-day sustainability conference in Seattle on Earth Day, April 21. http://seattle.gogreenconference.net/

OREGON

David Mayfield
Area Manager - Oregon
503 919-0304
dmayfield@etecevs.com

The EV Project has a new Oregon office in the heart of Portland at the historical George Lawrence Building, 308 SW First Avenue. We also welcome our newly-hired Regional Office Administrator, Charilyn Rich. Introductory stakeholder meetings have been held in all four of our targeted metropolitan areas, and communities are actively engaged in identifying their highest-priority locations for EVSE.

CALIFORNIA (SAN DIEGO)

Andrew Hoskinson
Area Manager - San Diego
619 559-2118
ahoskinson@etecevs.com

The Stakeholder Advisory Committee has been formed, and includes a wide variety of local participants: SANDAG (San Diego Association of Governments), City of San Diego, City of Oceanside, SDG&E (San Diego Gas & Electric), UCSD (University of California, San Diego) Qualcomm, the California Center for Sustainable Energy, and others. The first stakeholder meeting has been completed. eTec, SANDAG and SDG&E are actively engaged in defining existing permitting and inspection processes region-wide to facilitate EV Project EVSE installations.

ARIZONA

Marc Sobelman
Area Manager - Arizona
Office: 602 345-9056
Cell: 602 908-3233
msobelman@etecevs.com

In Arizona, the Phoenix and Tucson Advisory Committees have also been formed, with county, city and town meetings underway in both metro areas. The groups are in the process of defining the specifics of how planning, permitting and inspection processes will work, as well as gathering demographic and transportation data. Next step is to develop the EV Micro-Climates© Plan for each city; it will incorporate stakeholder feedback, and will include project boundaries, a survey of existing EVSE, proposed EVSE locations and more.

TENNESSEE

Stephanie Cox
Stakeholder Services Area Manager - Tennessee
615 585-4062
scox@etecevs.com

In Tennessee, the state Advisory Board met, and was represented by the Tennessee Departments of Commerce and Insurance; Economic and Community Development and Transportation (TDOT). Also participating: the Tennessee Valley Authority and Oak Ridge National Laboratory. Local advisory boards have also assembled in Chattanooga, Knoxville and Nashville. Elizabeth Hall joins us as a Regional Office Administrator in Nashville.

UTILITIES

Paul D. Heitmann
eTec Utility Stakeholder Representative
973 906-1184
pheitmann@etecevs.com

Paul Heitmann reports that the FUSE (Forum for Utility Stakeholders of The EV project) has been lit and has now settled in to call on every other Tuesday morning. The call will evolve to an online web meeting in the near future, as requested by the majority of participants, allowing utility stakeholders to find current updates on the EV Project, discuss common processes and emerging best practices, and share significant developments from the individual regions.

NEW HIRES:

The EV Project is pleased to welcome the following new employees to eTec:

Nashville:

Billy Hall
Regional Construction Program Manager
bhall@etecevs.com

Elizabeth Hall
Regional Office Administrator
ehall@etecevs.com

 
Phoenix:

Sue Bromley
Project Analyst
602 345-9052
sbromley@etecevs.com

Mari Eichinger
Project Analyst/Contract Admin
602 345-9053
meichinger@etecevs.com

Shawn Hughes
Senior Accountant
602 345-9068
shughes@etecevs.com

David Kuo
Project Engineer
602 345-9039
dkuo@etecevs.com

Heather Nelson
Project Analyst
602 345-9054
hnelson@etecevs.com

Amanda Vance
Shipping & Inventory Specialist
avance@etecevs.com

Jim Vogt
Global OEM Accounts
602 345-9044
jvogt@etecevs.com

Wally Zimmer
Marketing Specialist
602 345-9042
wzimmer@etecevs.com

Portland:

Nick Beam
Field Services, Project Lead
nbeam@etecevs.com

Keith Kilcoin
Regional Construction Program Manager
kkilcoin@etecevs.com

Charilyn Rich
Regional Office Administrator
crich@etecevs.com

San Diego:

Bill Blindell
Regional Construction Program Manager
bblindell@etecevs.com

Bob Dickens
OEM Account Manager
rdickens@etecevs.com

 
Seattle:

Louis Long
Regional Construction Program Mgr
llong@etecevs.com

Cinthia Smith
Regional Office Administrator
csmith@etecevs.com

 

THE EV PROJECT TIMELINE & NEXT ACTIONS

2010
Long-range infrastructure planning for each project state Q2
Complete EV MicroClimate© for each project state Q2
Initial infrastructure planning & permitting Q3
Begin residential EVSE installation Q4
Vehicle Launch Q4
Data collection begins Q4
2011
Final Infrastructure Q2
Start Evaluation Q4
2012
End Evaluation Q3
2013
Project Completion Q2

The EV Project has delivered its progress reports to the Federal government. You can see a summary of the information related to the American Recovery and Reinvestment Act here.

As always, for the best information regarding The EV Project,
please visit www.theevproject.com

For information about this newsletter, including suggestions and comments, please contact
Jeanine L'Ecuyer VP Marketing & Communications, ECOtality
480 219-5005 | jlecuyer@ecotality.com

430 South 2nd Avenue - Phoenix, AZ 85003
602-716-9576 - www.theevproject.com
If you'd like to stop receiving this newsletter, you can unsubscribe here.